Optimization

Optimization can be in metrics, processes, culture or any other aspects of a business. These areticles cover a wide variety of such aspects and give tips on how to better optimize the team towards the goals.

How a Branded Domain Gives You Competitive Leverage

Brand elements are important for your business's identity. They help customers develop sub-conscious relationships with your business. They help build trust and a feeling of familiarity. Let's explore how Branded domains can help your brand.

ISO 9004:2018 Quality Management System

Certifications are the best way to showcase your business's seriousness and adherence to various norms. Here is an introductory guide to ISO 9004:2018 quality management system and how to get certified with it.

How to get the most out of online surveys?

Getting in touch with your customers is as old as the history of business itself. Customer surveys have evolved greatly since the scientific study of businesses. In the 21st century surveys are primarily conducted online, so let's go through the ways to the most out of online surveys.

Lead Segmentation: Why, What, When, Where...

Lead segmentation is a great way to group customers and satisfy their needs. It's the core of any marketing operation to ensure smooth customer journey based on their needs and wants. Let's explore the why, what ,when and where of lead segmentation.

How File Analytics improves your Investor Deck performance

Good analytics is the core of understanding your customers, partners as well as investors. This data is a goldmine to understand what works and what does not. Here is a thought process for you to understand your investor psychology and improvise your offerings.

How to Improve Your Sales Pitches Using CloudFiles

Learn to gain insights from your customers using CloudFiles and improvise your sales pitch to get the best conversions numbers. Increase your business revenue using CloudFiles integration with your CRM- HubSpot or Salesforce.

Effective Email Sales Strategies to Use For Your Campaigns

According to reports, there will be more than 4.2 billion users by the year 2022. Knowing how to tailor a sales email effectively is an integral part of ensuring a profitable ROI. This short read is aimed to show how you can use emails for sales effectively.

Leveraging ebooks for an Effective Digital Marketing Strategy

E-books are gaining prominence as one of the best marketing strategies. Statistical findings conform to this reality. To make the most out of e-books as an effective content marketing strategy, one must take heed of some simple recommendations and be aware of common pitfalls.

Collecting Content Marketing Analytics using CloudFiles

Secure document sharing & tracking is a core offering of CloudFiles. In this article, we cover the various features that enable marketers to collect marketing analytics through CloudFiles. This includes Campaign Tracking with ungated as well as Content Marketing Analytics & exporting analytics